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Graphic novelist, professor Jeremy Short Q&A on TEDxOU conference

But textbooks remain the same dull, expensive tomes they’ve been for decades. Until now.

So, I’m speaking on the ‘graphic’ approach to education that I’ve developed by writing several graphic novels on management, entrepreneurship, and college survival. I also co-authored a number of graphic novel journal articles, as well as the first (and perhaps only) Harvard Business School Case in graphic novel format. Most recently, I co-authored a free online textbook that incorporates a graphic intensive approach to teaching key concepts in my primary area of study – strategic management. What’s new about all of these works is that they are graphically interesting and convey what we’ve known for years – individuals lean better through memorable visual storytelling. What might surprise some is that textbooks don’t have to be boring.

Matt Price: What’s the focus of the conference?

Jeremy Short: TED conferences focus on ‘ideas worth sharing.’ Previous TED events have featured talks by Bono, Bill Clinton, Dave Eggers, Bill Gates, and Malcolm Gladwell. This conference is part of a locally organized TED event featuring ideas worth sharing from creative minds with Oklahoma ties.

The Five Competitive Forces That Shape Strategy

An Interview with Michael E. Porter, Professor, Harvard University. Porter's five competitive forces is the basis for much of modern business ...

Expedition Leadership in the Wild - John N. Gans - The ...

Outdoor training activities, even those as straightforward as lightweight backpacking, enable students to actually practice different leadership and communication models so that they can learn about their own leadership style and its impact on... " (link PDF) found that, beyond outdoor and survival skills, program graduates gained critical leadership skills including: effective handling of difficult circumstances, the ability to work as a member of a team, strategic planning, and how to... The lessons about leadership learned in the crucible of the backcountry environment — unpredictable, challenging, and dynamic — map to today's business environment....

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Contemporary Strategy Analysis
516 pages
Contemporary Strategy Analysis

3 (June 1983): 57–72; E. Clemons and J. Santamaria, “Maneuver Warfare,” Harvard Business Review (April 2002): 46–53. 8 On the contribution of game theory to business strategy analysis, see FM Fisher, “Games Economists Play: A ...

Business web strategy, design, alignment and application
382 pages
Business web strategy, design, alignment and application

2008, from http://web.staffs.ac.uk/~bstpjw/ebusi- ness/downloads/stman04.pdf Kraemer,KL,&Dedrick, J. (2002). ... New York: The Free Press. Porter, ME (2001, March). Strategy and the Internet. Harvard Business Review, 63-78.

Avoiding trivia, the role of strategic planning in American foreign policy
190 pages
Avoiding trivia, the role of strategic planning in American foreign policy

8–9 (www.egremontgroup.com/filead- min/Site_Files/Articles/ Balanced_Scorecard_M_C_Report_June_2005.pdf [January 2009]); ... See Robert S. Kaplan and David P. Norton,“Office of Strategy Management,” Harvard Business Review (October 2005) ...

Marketing management
928 pages
Marketing management

Reproduced with permission from strategy + business, the award-winning management quarterly published by Booz & Company. ... 3.7: Adapted from I. Ansoff (1957) Strategies for diversification, Harvard Business Review, September -October.

Management-International Edition
250 pages
Management-International Edition

Barry Jaruzelski, Kevin Dehoff and Rakesh Bordia, 'Money Isn't Everything', Strategy þ Business, no. 41 (December 5, 2005): 54–67; William L. Shanklin and John K. Ryans, Jr., 'Organizing for High-Tech Marketing', Harvard Business Review ...

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New Report Provides Guide to Economic Analysis of EPA's Clean Air Transport Rule
Apr. 14, 2011 (Business Wire) — In a new report released today, two prominent economists from Harvard University and the Massachusetts Institute of Technology, respectively, review existing studies on the Environmental Protection Agency's (EPA)

Monopoly and Competition in Twenty-First Century Capitalism
Monopoly and Competition in Twenty-First Century Capitalism See Thomas R. Navin and Marian V. Sears, "The Rise of a Market for Industrial Securities, 1887-1902," The Business History Review 29, no. 2 (June 1955): 105-38. For a historical treatment of the rise of monopoly capital in the United States,

Countdown to Shutdown: NJ Liveblogs the Remaining Hours of Negotiations
The National Security Council will review them and draw up the government's Homeland Security budget based in part on what these reviews say. The six-page directive (2 MB PDF) can be viewed here. 3:03 pm-- Coming up soon: opposing press conferences on

New Study Shows UK Could Save £32 Billion Per Year with Home Working 2 Days ...
New Study Shows UK Could Save £32 Billion Per Year with Home Working 2 Days ... Their workplace flexibility models have been used by hundreds of company and community leaders throughout the US, the UK, and Canada. The research has been quoted in the Wall Street Journal, Harvard Business Review, and other publications worldwide.

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